I have been busy writing my ebook- the 401K First Aid Kit:Stop Your Portfolio Bleeding and Get Back to Financial Health. I know- goofy name, but apparently when you are building a business online you need catchy titles. What started out as a “I want to help people understand their 401K” mission turned into a full time project with coaching calls, online sales page, marketing, blah, blah, blah. During that time everything else (except my workouts) got put on hold– my memoir, my coaching practice, this blog, the dog, my jewelry making hobby, my relationships, etc.
Now that the project is over, I realize that I am stressed and I feel the imbalance and strife that exists when there wasn’t any before. I realized that I didn’t have work/life balance in myself that I support and coach in my clients. What a wake up call! When I meditate on that and what went wrong, it’s easy to see where the wrong turn was made.
The project turned from a labor of love to a “how can I turn this into a money making machine”. Seduced by the mentorship of slick online marketing gurus, I lost who I am and what I provide into how I can package and sell my knowledge.
I know I am good at what I do and I know that people love my stuff. I need to step back and build my relationships with my tribe and continue to give them good free content packaged without the google adwords— and have the confidence in the abundance that is around me.
As Pema has taught me, -not too tight- I’ll have a sliver of the chocolate cake and not too loose- I’ll take the whole chocolate cake– but something in between. The Middle Way.
Not too tight and not too loose
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